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Gunesh Aliyeva has organised Olympic and Paralympic-related activities in Azerbaijan |
It takes thousands of volunteers to bring the Olympic and Paralympic spirit to life - whether they're helping the Games themselves to run smoothly or helping people in their local communities to connect with sport. BP has its own fair share of these volunteers, all eager to support London 2012 in their own way. BP Magazine meets six of them.
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1. Joe Antonelli
Supporting local Paralympic
clubs, US
Fuel services company Carroll
Independent Fuel works with 110 BPbranded
service stations in the mid-
Atlantic area of the US – in Washington
DC, Baltimore and their surrounding
states. Carroll acts as a BP-branded
distributor: supplying fuel and other
products, branding the stations, and
ensuring they all live up to BP’s standards.
The team at Carroll was inspired by BP’s
efforts to support London 2012 –
particularly the Paralympic Games – and
decided to get involved. So, in August, it
will sell London 2012-branded wristbands
in its stations to raise money for two local
organisations that help physically
challenged people to get involved with
sports: the National Rehabilitation Hospital
in Washington DC, and a Baltimore charity
called Baltimore Adaptive Recreation and
Sports (BARS).
Director of marketing Joe Antonelli
explains: “We have supported a lot of
charities over the years but we didn’t even
know these guys were in our backyard.
When we found out about BP’s London
2012 partnership, it really opened our eyes.
We thought it was such a worthy cause
that for the first time ever we have teamed
up with one of our local competitors here
in DC – Petroleum Marketing Group (PMG)
– to really promote this. They have 190
stations, so we’ll be able to offer the
wristbands in around 300 stations overall.”
Carroll and PMG kicked off the
promotion with a joint $15,000 donation to
the fund, made possible through the BP
Fueling Communities programme, which
provides grants to education, youth, health,
food and housing initiatives. Joe hopes the
campaign will be a big success. He says: “It’s
heart-warming when you meet these kids
and their families. It’s sport at its purest
level. They’re out there because they want
to be; there are no major stars. Most of
them have amazing stories about the
obstacles they’ve overcome in their lives
and this really sets them apart.”
2. Shlinda Bell
Volunteer to support athletes
at London 2012
Shlinda Bell, personal assistant to Paul
Reed, chief executive of Integrated
Supply and Trading (IST), is expecting to
have to call on all her professional skills
in her role as an assistant in National
Olympic/Paralympic services, the
organisation that looks after the day-today
needs of the visiting Olympic and
Paralympic teams.
Shlinda will be one of six assistants
looking after the Cameroon team – which
numbers 60 people, including officials. She
says: “The life of a PA is all about being able
to plan ahead and organise things at the
drop of a hat. I could be asked for anything,
from finding out previous times for a
particular event, to arranging for the
president of the Cameroon National
Olympic Committee to be transported
across London for a meeting, or finding 10
tickets for Les Misérables.”
Shlinda will be restricted to the athletes’
village throughout the Games – and all the
time she spends there will come out of her
annual holiday entitlement, so why
volunteer? She says: “When BP moved to
Canary Wharf [in London’s Docklands],
there was a community affairs programme I got involved with that helped local school
kids with their maths and reading. I have a
son who’s now 21 and I went back to work
when he was six months old, so I was never
really able to do that sort of thing for him,
so it appealed to me.
“I helped out for 45 minutes every
Thursday during term time and I really
enjoyed giving back something to the
community. It was so fulfilling – it made
me feel very warm inside. The kids were
always so pleased to see me. But now my
role is co-located here and at St James’s
Square [in central London], so I could no
longer commit to it.
“When this came up, I saw it as a great
opportunity to give back something in the
same way that I used to. I also thought it
would be amazing to be part of this oncein-
a-lifetime opportunity. Even though I
won’t be able to watch the events live, I’m
really looking forward to seeing the
athletics and the swimming and diving
events, in particular from inside the
athletes’ village.”
3. Gunesh Aliyeva
Organising Olympic and
Paralympic activities, Azerbaijan
Gunesh Aliyeva is an external affairs
adviser in Azerbaijan, responsible for
helping to manage BP’s relationship with
government agencies. Since last July, she
has also been responsible for BP’s
Olympic and Paralympic-related
activities in the country.
She has worked extensively with
Azerbaijan’s National Olympic Committee
(the president of which, Ilham Aliyev, is
also the president of the country) and the
National Paralympic Committee. BP is
supporting three Olympic and four
Paralympic athletes, financially and
through promotional activities.
Gunesh says: “One of the highlights of
the build-up to the Games has been a big
celebration we organised to mark 100 days
before the Opening Ceremony. One of our
special guests was British Olympic hurdler
Colin Jackson. The event generated lots of
media coverage – including live TV.
“It’s been lots of work, but I’m really
pleased I volunteered. I feel so lucky to
have this amazing opportunity to meet so
many people from all over the world. And
now, I can’t wait for the Games to begin.
I’ve always been interested, but this year I’ll be watching our athletes and supporting
them from a distance – I know them now,
so it’s much more personal and significant
for me than it would have been otherwise.
We’re setting up plasma screens in as many
of the offices in Azerbaijan as we possibly
can, too, so everyone can join in.”
4. Julie Amos / Hally Nguyen
BP mentor and Young Leader, UK
Two years ago, Hally Nguyen was one of
100 young people around the UK to sign
up for the BP-supported London 2012
Young Leaders Programme, designed to
inspire 16 year-olds to engage with the
Games and develop their skills.
Hally’s BP mentor is Julie Amos, a team
leader in the Integrated Supply and
Trading (IST) organisation based at Canada
Square in London’s Docklands. She says:
“I’ve been at BP for almost 22 years, and I’ve
never done much for my community
before, so I decided to volunteer. When I
joined BP at 18, a lot of opportunities
came my way and it felt like a good time to
help bring that kind of opportunity to
someone else.”
Hally is one of 10 Young Leaders who
live in Newham, the borough in which the
Olympic Village was built. She and Julie
have worked together to prepare Hally’s
community project and to prepare for an
interview to become a volunteer or Games
Maker, as they are known. Julie also
organised some work experience with IST
for Hally.
The community project – a talent show in a local community centre featuring
13 acts – was a success, thanks to Hally’s
efforts.
Hally, who had never volunteered for
anything before, says: “Julie’s helped me so
much. She really went out of her way –
helping me to develop my project
management and leadership skills, and
building my confidence. If I have a
problem, she’s always there to smooth
things out. The experience has brought
me out of my shell and I’m more punctual
and patient, too.
“Julie’s really inspired me to not give up
on what I want. She didn’t go to university
but look at her now – she’s an inspiration
to me. She’s showed me that if you work
hard you’ll get where you want to be. Being
part of this has made me realise how much
work goes into delivering something like
the Olympic Games – for the organisers
and for the athletes, who have to train so
hard to qualify. I feel part of it and very
proud to be part of it.”
Julie says: “It’s been such a pleasure to
work with Hally and see her grow up and
come out of her shell over the past two
years. It’s really rewarding to work with
someone so focused and motivated.
“Although the work we’ve been doing
doesn’t relate directly to the Games, I
definitely feel more involved and I can’t
wait for the Games to begin.”
Hally was successful in her application
to be a Games Maker – she will be working
in the accreditation team, checking
people’s credentials and issuing passes to
athletes and officials. She managed to get
tickets, too, for the basketball.
5. Danielle Jones
Organising Olympic and Paralympic activities, Trinidad and Tobago
BP Trinidad and Tobago (bpTT) has
signed up to support the Trinidad and
Tobago Olympic Committee and
Paralympic Committee until 2016. In
common with BP teams in the other eight
countries supporting athletes, the bpTT
team promotes BP’s involvement with
the Games and supports athletes – four of
whom will be competing in the Olympic
Games and two in the Paralympic Games.
So far, the team’s promotional efforts
have resulted in 34 media stories and a
greater understanding of BP’s values
among staff.
Leading the team working on activities
for BP is corporate communications
manager Danielle Jones. She says: “It’s been a
great example of working as one team –
both with the Olympic and Paralympic
Committees and with our colleagues around
the world supporting other countries.
“BP is not as visible to mass audiences in
Trinidad and Tobago as it is in the UK – we
don’t have service stations here, for
example, so we ran a larger than usual
high-profile advertising campaign about
our involvement with the athletes to really
get people talking, in government and
business, as well as the general public.”
Just like all the other countries
supporting Olympic and Paralympic
athletes, Danielle and the bpTT team
organised a send-off event for the athletes.
Unlike the others, however, they decided
the best way to do this would be to hold a
parade and street party and to commission
a local music star to compose a song to
mark the occasion.
Danielle says: “I think most other places
organised formal receptions, but that
would not be meaningful here. We wanted
a public event that would get the attention
of the general public, so we asked Kees
Dieffenthaller, lead singer with Trinidadian
soca band KES THE BAND, to write us an
inspirational song called We Are
Conquerors. We wanted the whole world to
see our passion and our energy.”
The event was a great success, with
thousands of people lining the streets of
Port of Spain as the parade made its way to
Woodford Square, where Kees finally took
to the stage with athletes from the Trinidad
and Tobago team – not just those
sponsored by BP – to celebrate them and
the Games in song.
6. Sarah Bishop
BP graduate/LOCOG intern
Sarah Bishop will join BP’s UK graduate
programme in September having
completed her degree in physics at
Durham University this year. The 22 yearold,
from Buckinghamshire, near
London, was offered the chance to apply
for an opportunity to work with the
London 2012 Organising Commitee
(LOCOG) when she was accepted onto the
programme. Following an interview with
LOCOG, Sarah was made a fleet team
leader in the transport team.
She says: “I’ll be working at one of the
hotels where the dignitaries and officials
from the Olympic family will be staying.
I’ll be outside on a radio organising the
official vehicles to get them where they
need to be. It’s quite a scary responsibility
really because if these people aren’t where
they need to be on time – if there are no
judges or starters at events because I’ve not
done my job properly – everything could
fall apart!
“I’m really looking forward to the
Games. I also applied to be a volunteer ages
ago, so I’ve always wanted to be involved,
but this makes it so much easier because
my accommodation is being provided by
BP and they’re really looking after us. It just
makes it so much easier to get involved
with this truly amazing event.”
Although she will be based offsite,
Sarah will still get to see some live
competition. She says: “I’ve managed to get
tickets for the gymnastics, so I’ll need to
make sure I’m not working that day, so I’ll
finally be able to see something that I’ve
always loved watching on the TV – I can’t
wait for that.”
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