London is the primary location for our arts and culture sponsorship program
Investing in London's community
London's creative and cultural sector generates an estimated revenue of some £25 billion annually. This industry employs more than 500,000 people and attracts 56% of the UK overseas visitor market. London is the primary focus of the UK's arts and culture dynamism.
We focus our support on providing "Access to Arts & Culture", access to opportunities, performances, or art that would otherwise not be exhibited. Through our program we endeavor to increase the reach to new and wider audiences