Sterling Card acceptance

We manage one of the largest networks of GA fuelling locations.  However, our network also includes carefully selected non-operated locations.  As an Air BP Sterling Card acceptance location, you and your customers can benefit from added convenience, marketing support and operational assurance.  Click on the elements below for more details.

If you have any queries or wish to get in touch with your local account holder click here or visit our offices page to find out the contact details for your local office.

Business Support - Dedicated Account Holder

Getting the information and assistance you need, when you need it is vital, that's why we give you a named account holder to assist with any queries you may have.

Your account holder is responsible for ensuring that any queries or questions are resolved as well as identifying and demonstrating any new developments or tools that can help support your business.  They will liaise with the relevant staff to meet your requirements as effectively as possible.

Business Support - Customer management

As a card acceptance location, we will manage customer fuel payments, contracting, and pricing for customers who use their Air BP Sterling Card at your airport or FBO.

Operating in over 40 countries, our sales network has relationships with thousands of customers  primarily through our card programme.  This network will promote and secure business at your airport as well as manage all elements of the purchasing process.

Business Support - Invoicing & credit responsibility

Customers have a convenient means of payment whilst you can leave it to us to manage invoicing and cash collection.

We will regularly provide you with our card stop list.  Any card not on the list can be fuelled without the need for any pre-authorisation or delay.

Simply provide details of the customer transaction, we will pay in full and take responsibility for the credit risk.

Marketing support - Card acceptance branding

As a card acceptance location you can benefit from a range of branding material to promote your acceptance of the Sterling Card.

We have a range of print and digital materials including leaflets, stickers and posters that can be displayed at your airport to promote your association with one of the world most recognised Aviation fuel brands.

Marketing support - Advertising and promotion

We will promote and advertise new additions to our network to maximise awareness to both existing and potential customers

We use a mix of both digital and print adverts in relevant trade publications.  This is supported by our events, PR and communications via our network of account holders to ensure our target audiences are aware of additions to our network.

Marketing support - On-going customer and prospect communication

Our customer communications give you a range of opportunities to promote your location to thousands of existing or potential customers

You can benefit from a range of marketing initiatives including features in our bi-monthly customer newsletter,  inclusion in our Where to Find location database, promotion via our loyalty scheme, and joint promotional opportunities at events, in publications and online.

Technical Expertise - Operations review

To maintain the high operational standards expected by our customers all new card acceptance locations are checked by one of our operational experts.

This can help identify any potential risk areas that currently exist within your fuelling operations.  Training can be provided to fill any identified gaps.

Technical Expertise - Quality, fit-for-purpose facilities and Equipment

We have an excellent reputation for engineering excellence that can advise on equipment needed ensuring that facilities are fit for purpose, easy to operate, compliant, easy to maintain and expand, efficient and built to last.

Depending on your circumstances and your requirements we may be able to supply or advise on any specific fuelling equipment requirements you may have.  Globally we have significant experience in designing and installing the most appropriate equipment to meet the specific needs of the airport customers.
If you have any queries or wish to get in touch with your local account holder click here or visit our offices page to find out the contact details for your local office.