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BP Launchpad

Launchpad is BP’s business-builder and scale-up factory.  Our mission is to build five billion-dollar businesses which tackle the dual energy challenge by 2025

The need for innovation has never been more urgent

The world needs more energy. More than 30% more energy.  To lift people out of poverty and to bring the advantages and opportunities from heat, light and mobility to everyone in the world.  But we need do it with fewer emissions.  We call it the dual energy challenge.  It’s one of the toughest our planet faces, but it’s those kinds of challenges that inspire us at BP.


Innovation lies at the heart of the solution.  Finding new sources of energy, new ways to use the energy more productively and efficiently, new methods of reducing and containing greenhouse gases.


We can’t rely just on the technologies we have today; we have to invent new ones.  And we can’t only rely on the people with whom we always work and on the ways in which we’ve always worked.

A new way of building new energy businesses

BP has a good track record of originating innovative concepts on one hand and managing billion-dollar businesses on the other.  But like many corporates, we find it challenging to take an idea and scale it from a pilot to a full-blown business.


Geoffrey Moore described it as ‘Crossing the chasm’ almost 30 years ago.  And it’s still proving elusive.


Launchpad is BP’s way to ‘cross the chasm’, a new model of corporate innovation.  It has aspects of private equity, feels like a start-up, but is deeply connected to BP, focused on accessing the unique advantages that a corporate can bring.

The power of both

We call the way we thrive in both corporate and start-up worlds the ‘Power of Both’ because rather than seeking to create a mediocre hybrid from what’s different, we strip the differences back to what makes them really special.  And we nurture those differences to build a unique and successful culture.


About a third of our team is from BP, two thirds from outside - from Amazon, Google, Bumble, TechStars, Shazam to name a few.  We aren’t looking to blend, we want the essence of the best.

Launchpad portfolio

Today we have three growth businesses in our portfolio:

  • Lytt ( a subsurface analytics business, using distributed acoustic sensing business. At the end of 2018, Lytt was a technology team of two, today it employs around 30 people and is revenue-generating
  • STRYDE ( Next generation land seismic receiver technology business, leveraging BP’s industry leading seismic capability and relationships with operators’ seismic contractors.  STRYDE’s technology breaks the cost/time trade-off to generate high quality seismic images of the subsurface 
  • Fotech ( an innovative technology company focused on developing and deploying advanced fibre optic sensing hardware targeting the smart cities, security and oil and gas sectors. Launchpad acquired in late 2019;  BP Ventures has been a minority investor in Fotech since 2013

We have an active origination effort underway sourcing disruptive technology and business model ideas, from both inside and outside BP.


For more information on Launchpad, contact