BP Target Neutral, BP’s not-for-profit carbon offsetting business, is celebrating 10 years of helping our customers offset their personal and business carbon emissions.
Over the past 10 years BP Target Neutral has offset 2.5 million tonnes of carbon on behalf of customers, half of which has been achieved in the past three years. That’s equivalent to taking around 1.2 million1 European cars off the road for one year.
This has been achieved with innovative carbon neutral products, a new carbon neutral fuel card for fleet operators and a set of easy-to-use tools such as online carbon calculators - all of which have contributed to BP Target Neutral’s steady increase in business participation which has seen a threefold increase in the past five years2.
Andrea Abrahams, global director of BP Target Neutral, explains: “This is a business-led programme. We encourage our customers to use our tools and products which in turn help them achieve both their sustainability and commercial goals. Over the last three years we have adjusted the BP Target Neutral model and we are now working much more closely with our business customers to provide innovative solutions for their operations.”
These solutions include Castrol Professional, a global range of carbon neutral lubricants for the automotive industry, and PTAir, the world’s first lower carbon and carbon neutral purified terephthalic acid (PTA). BP Aral has also recently launched a range of Carbon Neutral Fuelcard options supported by BP Target Neutral.
Tufan Erginbilgic, chief executive Downstream, explains: “The challenge is to manage and meet the world’s growing demand for energy, whilst addressing climate change. At BP we see a number of ways this can be achieved with carbon pricing by governments being the most comprehensive and economically efficient policy to limit greenhouse gases.
“Additionally, we recognize the need for BP to improve the carbon efficiency of our own operations and the products we sell to our customers. It’s also important to our customers that they find ways to reduce their impact on the environment. BP Target Neutral supports our business and our customers, as we seek to reduce our environmental impact.”
All of BP Target Neutral’s offers are backed by world-class carbon offset projects around the world and overseen by an independent advisory and assurance panel.
BP press office, London, +44 (0)20 7496 4076, email@example.com