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Reimagining energy

We have set out a strategy to enable us to pivot from being an international oil company focused on producing resources to an integrated energy company focused on delivering solutions for customers
Our strategy ‎–‎ diagram

Our strategy

Building on our purpose, together with our beliefs about the future of energy systems and changing customer demands, our strategy is built around three focus areas of activity and three sources of differentiation to amplify value

Our purpose 

Our purpose is reimagining energy for people and our planet. We want to help the world reach net zero and improve people’s lives
Reimagining energy ‎–‎ photo montage

We want to be an energy company with purpose; one that is trusted by society, valued by shareholders and motivating for everyone who works at bp.


We believe we have the experience and expertise, the relationships and the reach, the skill and the will, to do this.

Our ambition

In February we set out our ambition to become a net zero company by 2050 or sooner and help the world get to net zero
Globe photo montage
We aim to be a very different kind of energy company by 2030 as we scale up investment in low carbon, focus our oil and gas production and make headway on reducing emissions.

Our aims

We have set out 10 aims to support our ambition to be a net zero company by 2050
#bpNetZero image of a road through a forest

Five aims focus on becoming a net zero company and include:


  • getting to net zero across our entire operations on an absolute basis by 2050 or sooner
  • 50% reduction in carbon intensity of the products we sell by 2050 or sooner.


We also have five aims to help the world meet net zero, which include:


  • becoming a recognized leader in transparency for our sector
  • creating a team dedicated to helping countries, cities and corporations around the world decarbonize.